ClassDojo has raised an impressive $21 million in a second round of technology funding that connects teachers and educators with parents. The technology also allows parents and teachers to communicate effectively concerning the student’s social habits, behavioral development and academic activities while at school.
When mothers, fathers and educators are interacting with each other throughout the school day, parents are not caught off guard when it comes to what their children are experiencing during a typical day in the classroom. This is more efficient than the traditional parent teacher conferences, which are usually only conducted once a semester.
ClassDojo cofounders Liam Don and Sam Chaudhary confirmed that the company closed it first round of funding in 2015 and are using the funds to grow the ClassDojo team. The team will help to figure out the type of features and content should be included in the ClassDojo app. Chaudhary stated that the idea behind the app is to help parents guide the conversations about school at home, while supporting the learning and development tactics that teachers are using in the classroom.
Teachers can use ClassDojo to create a schedule of activities that parents have access to, usually on a daily basis. Educators can also use the app during the day to take and send videos or photos to parents to showcase a student’s latest accomplishments.
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Don and Chaudhary state that they do still face competition from a few companies like FreshGrade, Nearpod, Kickboard and Remind, as well as other apps that work to keep parents and schools connected. ClassDojo currently reports that teachers in 85,000 U.S. schools are using the app, ranging from charter and private schools to some of the country’s largest public schools. Most of the users are teachers who are instructing students in kindergarten through 8th grade. Check www.angel.co for more.
ClassDojo was founded in 2011, and the founders say that there were several other education tech businesses creating a curriculum that could be accessed digitally. A number of digital testing platforms and grade books were being introduced during this time as well. However, these other developments didn’t include an app that was easy to use and would serve to create a sense of community between parents, teachers and students.
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